Research

Sales

A man and a robot engrossed in work on laptops, showcasing the potential of AI in B2B sales and knowledge generation.

Why should we use AI for some fun and generate some knowledge? Let’s chat with AI to learn more about B2B sales life.

We Interviewed AI As They Are a B2B Sales Manager - And It Gets Interesting

Darwin drew parallels between natural selection and business strategy, revolutionizing our understanding of life.

Explore the parallels between survival of the fittest in nature and the evolution of business strategies.

The Evolutionary Dynamics of Sales in the Modern Business Ecosystem

A man sits on a laptop, an arrow pointing up to find how data-driven insights enhance performance and competitive edge with sales analytics.

Learn how data-driven insights empower you to make informed decisions, boost performance, and stay ahead of the competition with sales analytics and KPIs.

Sales Analytic Metrics for Unstoppable Business Growth

People analyzing data on a screen, gaining valuable insights from graphs and charts.

Discover the transformative power of sales dashboards! Empower your team with real-time insights, track critical metrics, and conquer challenges.

What's The Buzz About Sales Dashboards?

A laptop with a light bulb and a brain, empowering sales with AI to personalize, optimize workflows, and embrace transformative technologies

Empower sales with AI: Personalize, optimize workflows, and thrive with customer-centricity. Embrace transformative technologies!

Exploring the Role of AI and Automation in Modern Selling      

Customer Success

Two individuals analyze a chart on a computer screen. Learn how data-driven personalization can boost revenue and differentiation in sales.

Discover how personalization in sales can drive loyalty, revenue, and differentiation using data-driven approaches.

How Do Data-Driven Sales Strategies Drive Customer Loyalty and Revenue Growth?

16 personalities categorized by Spiky feature measurements, based on a study using the Myers-Briggs Type Indicator (MBTI).

As Spiky, we conducted a study to investigate whether there is a relationship between a person's personality traits and Spiky feature measurements. We used Myers-Briggs Type Indicator (MBTI) to group personalities.

Relationship Between 16 Personalities and Spiky Meeting Insights

Business deal sealed with a handshake and document in the background.

Explore B2B sales future. Adapt to changes. Discover digital channels, data analytics, new skills, solution selling & customer-centric approach.

Adapting to the New Era of B2B Sales

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Business Review 2021

Discover visionary sales and revenue strategies for 2022 in Spiky's review.

Explore Spiky's business review of the most prevalent, visionary sales and revenue teams' insights from a tremendous year in 2022.